O’REILLYS Fine Jewellery, Watches & Silver Auction Starting 25th January 2023 at 12pm

8 Are diamonds a good investment? On paper, diamonds make great investment sense.They have high intrinsic value, they’re always in demand and they last forever - plus, they’re small, por table and easy to store. And, like most gems and precious metals, past performance shows that they will increase in value over time. However unlike gold - which is valued by weight only - diamonds don't have a universal price per gram.When no two stones are exactly the same, every diamond has to be valued on its in- dividual merits.This makes investing in diamonds slightly trickier. Despite this, many people are investing in diamonds - more so, now that traditional investment oppor tunities are failing to deliver the goods. Low-interest rates and falling markets make investing in diamonds look appealing to add to a diverse por tfolio. But how do you go about buying a diamond for investment, and how can you be sure of making a good return? 1. Make sure you are not paying too much – buying in retail adds the jeweller’s mark up (anything up to 150% or more) andVAT which makes the price a lot higher than the return value, at auction however theVAT is incorporated into the auctioneer’s fee which at O’Reilly’s is set at a modest 22%. 2. Make sure the carat weight, colour and clarity are correct for the price, diamonds have a market value based on the carat weight, colour and clarity, at O’Reilly’s we assess the diamond and use a universal price repor t to value our diamonds for sale so you can be sure LIVE AUCTION OF FINE JEWELLERY, WATCHES & SILVER • WEDNESDAY, 25th JAN 2023 AT 12PM